On the responsible belief and innovation: ‘For now is a comprehensive moment’
Since it is progressing faster than adjustment and innovation is transcending understanding, two principles must be raised on noise: responsible faith and innovation.
This was the central message for industry leaders during another day of SAS INNOVATE 2025. The host appears and most recently appointed chief of Operation Gavin Day said that this essential principle begins before the first line of code is written.
“These are really unstable and unsafe, perhaps the most volatile we have faced in our career,” he said. But it is not a new territory for SAS, which is on the verge of 50 years in business. “We’ve seen everything, so we’re here to help you through everything, especially when we know that market forces are working against you.”

Good night and nadella in the big look
But even with a partner like SAS, he believes that organizational success and the ability to falsify through challenging times begin at the top. Day said there are no better examples – “Titans”, he called them – than CEO of Sas Jim Goodnight and Microsoft and CEO Satya Nadella Ceo.
The two engaged in a video recorded discussion that helped set tone for the event, discussing topics that included co-invasion efforts, and the quantum calculation.
“Moore’s law is essentially in the hyperdriives with these models and skills of models,” Nadella said, referring to the idea that the speed and ability of computers can be expected to double every two years. “The real trick is to be able to submit that progress in the model’s ability in current, useful products.”
Goodnight spoke about how the data rate has also evolved at a growing speed, but noted that none of their organizations feel generating it is the answer to everything. “We know that many of our clients have complex workflows that require a complete spectrum of the skills of that generation,” he said. “I am excited about our co-invasion with Microsoft, like SasABOUT Microsoft fabric decisor builder, which is now in public observation, and SasABOUT ViyaABOUT Workbench in Azure Marketplace. “He said Sas is also receiving positive customer feedback on Sas Viya Copilot.” We appreciate all that your Microsoft teams have made these innovations successful. “
“There is power, there is ever -increasing ability and lowering prices,” Nadella said. “But the most interesting thing is to build the products around it.”
‘Responsible innovation begins with responsible innovators’
Regardless of the industry and the overwhelming amount of data, “are the decisions that run your organizations, not your data,” said day. “That is why we fix you by providing you with knowledge … so you can make the right decisions for your organization in a timely manner.” At the center of those decisions: Faith. “You can’t afford to mistake it. That means we can’t. … without confidence, the decision is compromised.”
Faith is practically the middle name of Reggie Townsend as the practice of SAS VP data ethics, so it was not surprising to hear it discuss it during the session.
“We are in the rule of some true items that change humanity,” he said. Townsend believes it is a kind of revolutionary time when the earliest mirrors – often water pools seen in nature – began to change how people saw themselves for the first time.
We are looking at another kind of mirror today: he. “Like those first surfaces that reflect, it is changing the way we see ourselves and we anticipate our future,” he said. It is a reflection that sometimes offers a clear vision of who we are, and is sometimes a distortion. He magnifies our wisdom, the short appearance, our brilliance and prejudice. “
Townsend believes that the responsible innovation begins with responsible innovators: you and I. And responsibility extends beyond governments and regulations. We all have choices to make.
“If we really believe we are at the intersection of a technology reshaping society, then now is a comprehensive moment.” This moment requires new methods, such as the new map of SAS governance and the means of interactive evaluation, especially when we move decision -making in artificial intelligence.
Townsend welcomed her Excellency Mubaraka Ibrahim, leading artificial intelligence official and cio, Emirates’ health services, the United Arab Emirates, on the scene to discuss how sustainable governance approaches can work to guide technological progress for greater success. She shared details about her agency’s efforts to raise health care, to create confidence with providers and patients and to close the net capital gap to ensure that everyone can get into the best possible experience.
With the visionary leadership and a partnership with SAS, Ibrahim says they have increased clinical results, reducing the provider’s combustion, increased financial efficiency and improved patient engagement and patient results. “Concound focused on the patient – in the heart – of any innovation we do,” she said.
He in clinical decision -making
Alyssa Farrell, director of the global strategy of industry, health and life sciences, took the stage to discuss raised levels of sensitivity, intimacy and governance required by him and technology in its focus of industry, where decisions and results are highly regulated and change life. “In a world of him, faith is the currency we trade when we apply these technologies,” she said.
Farrell greeted Dr. Michel Van Genderen, an internist-intensive, who represented Erasmus MC and Tudeltlt and their cooperative effort called Reaihl (responsible and ethical health care lab). It began by discussing one of the most fundamental challenges of the industry today: a lack of health care professionals combined with a growing demand for services.
Van Genderen believes he can help address that dilemma, but within the parameters. “I will only use him when I am sure he is safe, explainable and reliable,” he said. “Because in my work line, decisions can be the difference between life and death. … along with WHO (World Health Organization), the main European hospitals, Tudelt and SAS, we are working towards redesigning the way we work.”
He discussed an attempt with the main hospitals led by the US and European focused on major global considerations, such as the model inventory he and the assessment of prejudice, to determine their level of maturity about trust and accountability.
“Without confidence and understanding, the clinics will never use it on the bed when they make clinical decisions,” Van Genderen said. As a doctor, he wants to know if a model works for a particular patient, in a particular situation or moment. This requires understanding what clinics they need and how it will be used. “We’re not just building it for them … We’re building it with them,” he said.
Erasmus built and implemented a dashboard of real -time mechanical ventilation performance that provided constant knowledge. Through this dashboard, the number of patients who received optimal mechanical ventilation settings doubled when nurses and doctors determined their efforts based on these data, in the evenings, weekends and daily shifts.
“The relatively simple solutions of it can already improve the quality of health care,” Van Genderen said. “It is not just about developing very complex and difficult models. It is to understand each other’s language. It is for clinical and technological innovation in partnership.”
The use of it to stay important
While retail decision -making may not be life or death, it can fully affect the client’s experience of a brand and sustainable reputation. Kate Parker, SR Director of Consumer Intelligence Practice and its guest on stage, Bennett Fox-Glassman, senior Vice President of Macy’s Customer Travel, understand that first-hand pressure.
“Data are the foundation for decisions to positively affect the customer’s experience,” Parker said. “Bad data can lead to evil, and Bad he can lead to poor decisions. And no one has time for weak decisions.”
Fox-Glassman said Macy’s is working to reassess how they think and work throughout the organization, so everything is focused on improving customer experience. “After all, this is what leads to a more lucrative, durable growth … but it’s through the client lenses.” The loyalty program and their personalization are just a few ways they are bending over, though Fox-Glassman said no one enters the store and requires more personalization.
But, they await the context and importance, so MAKY is trying to create more “caused” or “contextually important” communications with the help of SASABOUT Customer Intelligence 360. “As we do more from this, the level of decision -making and arbitration – what should I send you and when I really get that message – it becomes more and more complex,” he said. They are looking for long -term results that strengthen the loyalty and keeping the client.
Fox-Glassman advised audience members to “go extremely highly directed by the issue” when seeking technology investments to help build this foundation. For Macy’s, this means focusing the advantages and investments about the client’s experience and the brand’s trust, which he believes is built every day and with every interaction.
“We, like many, are experimenting. We have used for many years in fields such as prices and chain of supply, but the evolution of these new technologies … We are learning our way through it.” He said they are using these new technologies inside at this point.
Parker closed the segment by sharing details of new technology improvements for traders and teams that support them.
Agents of it increase the confidence of the decision, the productivity
“He Agetic is the other limit,” said day. “You need agents that can make smart, explainable, reliable decisions, whether working independently or with your team. That’s exactly what SAS brings.”
To explain how, he introduced Diana Maris, product manager, SAS intelligent decision -making.
Maris described the SAS approach through a case of using the client’s scenario that demonstrated how SAS combines generating and determinant methods layered with data governance, guards and business rules to mitigate the risk. “Some agents act autonomously, like the one who attracts, summarizes and escalates complaints, while others advise one on how to make the decision,” Maris said.
She then showed on the screen and in real time how the customer support person would interact – using natural language – with the agent of he, who is much more than a chatbot and has a full view of the client in question.
She demonstrated how the agent of he collects and summarizes the complaint, marks the risk and creates personalized recommendations and offers for employees, all within the instructions and regulations, and in simple seconds. “In Sas, Trust is not just a key word. Decision every decision is registered, obedient and available for pursuit. … We give you the means to build with confidence, govern and verify the decisions directed by it.”
The day returned to the stage to close the extraordinary and inaccurate session with a recent message about responsible innovation.
“We do not have to sacrifice the credibility of taking advantage of innovation,” he said. “We’re here to lead you in the future of him.”